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 Wysłany: Sob 3:05, 12 Mar 2011 Temat postu: Article Marketing Reality Check_447 |
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Article Marketing Reality Check
Article Marketing Reality CheckShare this Blog Entry: In the solitude of the marketing trenches it8217;s sometimes easy to forget WHY we do what we do. This is especially true of our Expert Authors who may occasionally need a gentle reminder of the key reasons for writing and submitting a constant steam of fresh high-quality unique articles.With that thought in mind, I8217;d like to share some impressive stats:In April, EzineArticles.com logged over 30 million visitors of which 15+ million were unique.Hint hint: You want your articles in front of this traffic!Last month, we delivered 5,406,167 clicks to our members8217; website(s).Yesterday alone, we delivered 213,025 total clicks to our members8217; websites.That8217;s 18.2% GREATER than our average for April.The average EzineArticles member experiences a 2-12% CTR. (Click Through Rate)Despite those impressive numbers, there is one reality that, just like our members, we are not impervious to: Each year, it takes more high quality articles to attract the same traffic level that fewer articles attracted just a few years ago. Most likely this has to do with an increasing content supply in the marketplace while the growth rate for the number of humans going online is slowing. The only way for any of us to stay ahead of this trend is to constantly increase your article inventory.It8217;s our goal to be your highest non-search engine referrer of traffic. You can expect us to continue to deliver solid traffic in exchange for your best unique/original article submissions 8212; but we can8217;t do it without you! Want a Bigger Traffic Reward? Invest in writing, repackaging and submitting as many high-quality articles as your time, talent and energy will allow. Every article you submit increases your percentage of the take from those 5.4 million+ monthly clicks (and growing monthly).To put it another way:More Articles = More Clicks = More Click Throughs = More Website Traffic = More Sales For You
The secondary purpose is to show you how much traffic 038; visibility your articles are attracting for you.Some questions for you:How would you like to see these email reports improved?What additional information should we include in them?Is monthly the right frequency to send them or would like them more or less frequently?Does this email service lead you to really write and submit more articles or not so much?Would you like to see total # of clicks delivered to your website?
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