Accurist Watches-Having Ultra-modern Consciousness

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Fashionably late it is a phrase valued in certain conditions, but not suit for those wearing an accurist watch. Accurist watches are ahead of their time in design. Whether you are relaxting yourself for a night on the town, or getting all decked out for a day on the water, those who wear accurist watches know their timepieces offer supreme precision, stability, beautiful and durability.
Since 1938, when Asher and Rebecca Loftus, a British couple first started designing watches, then in 1946, when manufacturing began, Accurists have made a mark worldwide time and time again. The simplicity of how they named their watches-"Because they're accurate and they're worn on the wrist"-is too simple an explanation to describe a brand that has adorned the arms of princesses, pop icons and everyday people.
Asher and Rebecca decided early on to use Swiss components, ensuring age-old quality work. But as time progressed, and the company grew, the Accurist name became synonymous with innovation. One of the biggest contributions from the Loftus family was to introduce fashion into watches. They understood, as well, the role promotion could play by making timepieces into "must-have" items, instead of just "need-to-have" jewellery. In the 1960s,marc jacobs bags, the firm developed unique advertising campaigns, sponsoring a popular British show called "Sunday Night at the London Palladium." The success of marketing Accurists on the show led to personalities like Princess Anne, Twiggy and The Beatles putting the watches on their arms and the company on the world stage. The company became an "overnight success" because of its watches.
Ten years later, a contract was signed ensuring that all Concorde pilots would wear Accurists. Again the brand grew; who doesn't want the durability and accuracy necessary to those who were flying the fastest planes in the world?
Technology has never been sacrificed for visibility at Accurist, however. Despite initial scepticism, the firm was the first to actively promote a 21-jewel lever movement. It became part of the company's slogan, and set the standard for other watchmakers. The stability and laser-like accuracy of the Accurist brand truly hit the spotlight when the world counted down minutes, then seconds to the new millennium; the Greenwich Meridian Clock used an Accurist clock to report the time.
Such a timepiece-one that carries the reputation of being so accurate, so fashionable and so long-lasting-is surprisingly affordable. But innovation and willingness to change has allowed the business to keep its watches priced far below what someone might expect. When Japan took the lead in quartz movement technology, Accurist opened offices there.
Today,ugg boots size 6, Accurist is still a family firm, headquartered in London, where it all began. The company's newest pieces,mulberry handbags, called the accu.2, or The Real Bling, is targeting a younger audience with broad wrist cuffs decorated with Swarvoski crystals. Accurist now appeals to the young and old, the fashionable and the working person in need of most accurate piece that money can buy.
There are so many people in the world are longing for accurist watches. Accurist watches capture people's attention for many reasons, the most important thing is that they are manufactured by utilizing high quality material for long lasting durability. Reliable with a great sense of style, accurist watches has proven to be the best collection in there class. Time will tell.

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