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 Wysłany: Pią 0:56, 20 Maj 2011 Temat postu: The coaching shoe fits as K-Swiss and LifeSport jo |
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The coaching shoe fits as K-Swiss and LifeSport join forces,[link widoczny dla zalogowanych]
Leading endurance coaching specialist LifeSport Coaching has announced its partnership with K-Swiss,[link widoczny dla zalogowanych], the creator of cutting edge triathlon running,[link widoczny dla zalogowanych], racing shoes and apparel.
K-Swiss remains the k swiss footwear and apparel partner of Ironman globally. It has a commanding presence in Hawaii each year at the Ironman World Championships,[link widoczny dla zalogowanych], both on the ground and also on the feet of many of the top pro and age group athletes.
The brand is the k swiss footwear and apparel of choice of renowned Ironman athletes Chris Lieto and Mirinda Carfrae,[link widoczny dla zalogowanych], the 2010 Ironman World Champion.
"LifeSport is recognised as the worldwide leader in triathlon coaching and we are thrilled that they have chosen to endorse our product,[link widoczny dla zalogowanych]," said Erik Vervloet,[link widoczny dla zalogowanych], Vice President of Sports Marketing at K-Swiss.
"We look forward to working closely with LifeSport at events,[link widoczny dla zalogowanych], camps,[link widoczny dla zalogowanych], and in product testing with their group of coaches and athletes."
Lance Watson,[link widoczny dla zalogowanych], Olympic Gold Medal triathlon coach and President of LifeSport,[link widoczny dla zalogowanych], added,[link widoczny dla zalogowanych], "I have been closely watching k swiss footwear and their product development for a number of years now.
"k swiss footwear listens carefully to athletes,[link widoczny dla zalogowanych], coaches and sport experts,[link widoczny dla zalogowanych], coupling that feedback with their own expertise to continually create and refine racing and training products that triathletes embrace.
“In my mind there is no other shoe and apparel company as committed to the sport of triathlon as k swiss footwear. LifeSport shares that same spirit and passion for excellence and athlete performance. We are really excited about this partnership."
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