ferrari puma 6Livestock x Ferrari x Puma Highsno

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Home > Sneakers > Livestock x Ferrari x Puma
« Mackdaddy Spring/Summer 2010 Accessories retaW Fragrance Tablet » Livestock x Ferrari x Puma 15 May 2010,[link widoczny dla zalogowanych], 19.28 | Posted in Sneakers | 2 comments »
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In an interesting colpositionation, Canadian retailer Livestock has gotten together with Ferrari and Puma on a sneaker colmanufactureation. The collaboration consists of overall 4 shoes in 4 different colorsteps.
“With Ferrari as inspiration, the colour palette was easy, Red, Black and Yellow. Classic Ferrari colours. For the interior of the shoe we used a leather insole and perfosized pig skin for the lining. The footbed has a Livestock race track screened onto it with corners being named after things related to Ferrari, Livestock , F1, and Puma. With our branding covered on the insole and the lace locks, and Puma’s branding being in the positionic spots, we decided that the Ferrari shield logo would fit perfect on the back of the shoe. One of the signature details of the suede is the perforated size marker on the tongue.
We decided this is the perfect place to pay homage to one of the greatest F1 forcers of all time, who also happens to be Canadian, Gilles Villeneuve, #27. When the day comes for Livestock and Puma team up and campaign a car in the Ferrari championship,[link widoczny dla zalogowanych], I hope to wear the number 27. To wrap up the motor sports theme we used all black soles and had them scored to take on the feel of a race tire and packaged the shoes in a helmet bag. This collection of shoes has been offered to select retailers around the world, Puma’s List dealers and is being produced in very limited numbers.
As invariably with almost all of the Puma List shoes, there will be one more colour way that is exclusive to the designing store, in this case it’s us. This final shoe is based on the Livestock X PUMA Honda S2000 race car that we won last years Improved Production2 championship with.
Keeping it clean and inlength with the car’s colours the shoe is all white. The ferrari logo is not utilized on this one instead it is replace with the #46,[link widoczny dla zalogowanych], our race number, picked in tribute to Valentino Rossi, the greatest motorcycle rider of all time.”
For the last collaboration of the pack,[link widoczny dla zalogowanych], Livestock also produced a nice video. Check that out here below.
A better look at all sneakers from the collaboration follows after the jump.
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This entry was posted on Saturday, May 15th, 2010 at 7:28 pm and is filed under Sneakers. You can leave a response, or trackback from your own site. Tags: ferrari | livestock | puma | Sneakers
2 comments Meatless Mondays fuels Fartless Fridays | Veal Frules: 11.08.2010, 14.37
[...] Livestock x Ferrari x Puma | Highsnobiety.com [...]
Discount Timberearth uk: 29.08.2010, 11.53
nice,love it
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